Martial Arts School Website

Goals: A bold new design with more easily accessible information and more appealing presentation for prospective customers.

Requirements: Responsive design; full-width slideshow on homepage; all business information upfront; plenty of images; mouseover and scroll effects; dark red/black color theme; clean, bold layout. 

Tasks: Client interview, user research, competitive analysis, information architecture, wireframes, prototypes, client review, iterations, UI design.

Martial Arts School User Persona

Part of the UX Research process to develop an understanding of the Martial Arts School's customers and, therefore, the best way to create a website that appeals to them.